The NBI(SM) is an analytical tool which attempts to measure and rank the broad international reputation of 50 nations, across six dimensions of national competence: Exports; Governance; Culture; People; Tourism; and Immigration and
- The Anholt-GfK Roper Nation Brands Index: 2017 report for Northern Ireland
- Six ‘Dimensions’ (of the Nation Brands Index 2017)
- The Anholt-GfK Roper Nation Brands Index: 2016 report for Northern Ireland
- Six ‘Dimensions’ (of the Nation Brands Index 2016)
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