Nation Brands Index

The NBI^(SM) is an analytical tool which attempts to measure and rank the broad international reputation of 50 nations, across six dimensions of national competence: Exports; Governance; Culture; People; Tourism; and Immigration and Investment.

Current publications

• The Anholt Ipsos Nation Brands Index: 2020 report for Northern Ireland
• Six ‘Dimensions’ (of the Nation Brands Index 2020)
• Nation Brands Index 2020 COVID-19 bulletin

Previous publications

• The Anholt Ipsos Nation Brands Index: 2019 report for Northern Ireland
• Six ‘Dimensions’ (of the Nation Brands Index 2019)
• The Anholt-GfK Roper Nation Brands Index: 2018 report for Northern Ireland
• Six ‘Dimensions’ (of the Nation Brands Index 2018)
• The Anholt-GfK Roper Nation Brands Index: 2017 report for Northern Ireland
• Six ‘Dimensions’ (of the Nation Brands Index 2017)
• The Anholt-GfK Roper Nation Brands Index: 2016 report for Northern Ireland
• Six ‘Dimensions’ (of the Nation Brands Index 2016)

User Engagement Survey

We are interested in understanding more about the quality of the publication and how it is used. This is important, as it will help us provide a high quality service which meets users' needs. We would be extremely grateful if you could spend a couple of minutes answering a few questions.

https://consultations.nidirect.gov.uk/nisra-pfg-analytics/3d25fa38/

For more details, or for help in completing the survey, please contact: pfganalytics@executiveoffice-ni.gov.uk

In writing:

Quality and Methodological Reports

• 2019 Methodological Report
• 2019 Quality Report
• 2018 Methodological Report
• 2018 Quality Report
• 2017 Methodological Report
• 2017 Quality Report
• 2016 Methodological Report
• 2016 Quality Report